The culture that has to change ... the David Rawson Rotherham United Fan Column

“WHY couldn't we play like that when it might have made a difference?”

That’s the right question to ask, after the most coherent, organised, and effective display in months. A performance where, at last, we saw players doing their job diligently, tenaciously and energetically. Doing what you'd expect, in truth.

The injury crisis hasn't suddenly cleared; if everyone were fit, maybe five of that team would start. So, the injuries aren't the whole story.

No. The sad truth is we were only able to play like that at Leyton Orient because it would not make a difference.

Rotherham United follower David Rawson.placeholder image
Rotherham United follower David Rawson.

It's the other side of the culture Lee Clark identified: when the going gets tough, the squad gives up. By contrast, when the stakes are low and the pressure to perform is off, then they can strut their stuff.

It's that culture, above everything else, that needs resetting between now and next season.

Warne's ‘good human beings’ policy worked, despite the mockery it received, because it made sense and it fitted what we are. He saw what many of his predecessors failed to spot: that ‘normal’ football management doesn't work with us. We don't have the set-up or facilities to train and prepare as the UEFA Pro Licence course suggests. You can't just plug any player - or any manager - into our world and expect them to work.

You need players who are okay with the shortcomings, who are even prepared to embrace the club all the more for having them. Players prepared to take the club for what it is; and what it isn't.

The challenge is that, beyond a certain level, the pool of players willing to buy in to the club like that is small. That's where the trade-offs start.

Matt Taylor traded some of the rugged brotherhood he inherited for players with greater experience, maybe better pedigree, but less willingness to graft beyond a certain point of discomfort.

That seeded itself, so that Evans found, despite all his summer signings, that there was an invisible line beyond which the players would not go. He tripped over it and fell.

Hamshaw thought that his own passion for the club would infuse into the dressing room. But he found the terms were set. Each player had their own terms of engagement. They gave not what they had, but what they were willing to give.

I don't think this was a deliberate choice on anyone's part. Just that the cultural water of a club will run where the channels let it. And we didn't pay attention to the channels, so suddenly the water is all over there and the club and those of us who watch it every week are elsewhere.

High and dry.

Reconnecting the elements of this club into something that's once again coherent, tangible, real is a huge task.

It starts now.

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