BE THE One — a new campaign encouraging people to talk, listen and care — was launched on World Suicide Prevention Day.
A special film was shown at the Chislett Centre in Kimberworth Park last Tuesday and organisations were invited to promise to take action.
Cllr David Roche, chairman of Rotherham Health and Wellbeing Board, said: “Be The One shows Rotherham coming together to tackle the issue of suicide which has such a devastating impact on families and communities.
“If we can intervene in a mental health crisis and stop a suicide attempt, we can then direct that person to the help they need from support services in Rotherham.”
Dr Richard Cullen, chairman of Rotherham Clinical Commissioning Group, added: “Be The One is different because it puts power in the hands of individuals and says: ‘You can do something, and it’s really simple’.
“We want Rotherham people to talk to someone at risk of suicide, to say: ‘I’m here for you, let’s have a chat’ and ‘I’m worried you’re thinking about killing yourself’.
“The more we can bring mental health issues out into the open, the better we can work together to prevent suicides from happening.”
Rotherham Council and Rotherham CCG, which jointly launched the campaign, said it would work with a wide range of people and groups in the coming months.