Partnership aims to get families back to nature

Partnership aims to get families back to nature

By Antony Clay | 24/07/2018

Partnership aims to get families back to nature

A SUPERMARKET chain has teamed up with a conservation charity to encourage families into the great outdoors.

The RSPB, which runs the Old Moor nature reserve in Manvers, and Aldi want local families to get out and about during Wild Challenge Week from Monday (July 30) to Sunday, August 5.

A variety of activities will be taking place at the nature reserve off Manvers Way

The RSPB’s Wild Challenge online awards scheme encourages families to get closer to the natural world by completing wildlife-related activities to earn awards.

Every family which achieves a bronze, silver or gold award during Wild Challenge Week will receive a Wild Challenge kit which includes a selection of wildlife goodies, including a minibeast viewer and a bee attractor pack. 

There are 30 Wild Challenge activities to choose from including ones that can be undertaken in back gardens, towns, cities, woodlands, the coast and Old Moor reserve.

Families can log their achievements on the RSPB Wild Challenge website at and collect bronze, silver and gold awards.

Danielle Meyer, visitor experience manager at Old Moor, said: “We’re challenging families across South Yorkshire to go on an adventure.

“Getting outside and discovering nature is important whether your motivation is happy healthy children, memorable family time or to see our towns and countryside richer in nature.

“As well as taking part at home, we’re offering a range of Wild Challenge opportunities here at Old Moor throughout the summer too, and we hope to see lots of people coming along to get involved.”

Aldi is backing the initiative across the country.

Fritz Walleczek, managing director of corporate responsibility for Aldi UK, said: “Here at Aldi we’re delighted that our partnership with the RSPB is helping young people and their families make the most of the great British outdoors.

“We’re passionate about the British countryside, with so much of our fresh produce being grown and produced in Britain, and encourage people to discover the outdoors this summer with the Wild Challenge.”

To find out more about activities at Old Moor, visit