SANDCASTLES will fill the square when Rotherham town centre is once a again turned into a mini-seaside resort.
Rotherham-by-the-Sea is back for its 11th year in All Saints’ Square from Monday, August 5 when it will undergo a ten-hour transformation to turn it into a seaside resort.
The week-long event, which has been hailed “phenomenally popular” and a “family favourite”, is to return from 9am to 4pm every day with many seaside-themed activities for the whole family including face painting, bingo and fairground rides.
Last year thousands of people ventured to the town centre to enjoy the fun-filled week and organisers are hoping for a similar turn out next month.
Cllr Amy Rushforth, Cabinet member for culture and tourism, said: “Rotherham-by-the-Sea has been bringing the beach to our town for over a decade now, and what an amazing time it has been.
“It’s incredible to think that more than 1,000 tonnes of sand have been used, thousands of ice creams sold and hundreds of sandcastles built, all in the name of fun.
“It takes over a day and ten tonnes of sand to transform All Saints’ Square into a mini-seaside resort, to be enjoyed by the thousands of people over the week-long event.
“It has become a real tradition in the town centre and Rotherham residents of all ages genuinely look forward to all the activities going on over the week and really joining in the seaside spirit.”